Market Intelligence
Curated updates on Clean Label mandates, upcycling regulations, and US market demand — refreshed monthly.
Issue · May 2026
Major retailers including Whole Foods and REWE have issued updated supplier guidelines requiring full E-number-free ingredient declarations by Q1 2026, driving unprecedented demand for functional natural fibers.
The European Commission has opened public consultation on a proposed EU-wide certification framework for upcycled food ingredients — a direct tailwind for side-stream derived fibers like KaroPRO and BeetPRO.
Independent trials across three European R&D institutes confirm carrot and beet-derived dietary fibers maintain structural integrity at 180°C — opening new ground in oven-baked plant-based applications.
Plant-based fiber binders replacing synthetic additives in meat alternatives
Clean Label & E-number-free sourcing mandates accelerating across retail
Frozen food brands targeting QFPC for portion-controlled premium positioning
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